PR & Social Media Chats
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Person of Interest: Ashley Vargas
I’m excited to announce a new feature to Positive Publicity, “Person of Interest“, where we’ll be interviewing up-and-coming people in the music and fashion worlds. I’m also excited to introduce you to our very first Person of Interest: Ashley Linda Vargas, creator and founder of fashion website ALV. I first met Ashley in college while she…
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Eventful – Planning Your Next Big Event
Last week, I attended my first “Convening the Conveners” meeting in Philadelphia. The meeting brought together leaders from various industries located in Philly, from tech to non-profit, to entertainment and education. We discussed different struggles and issues, as well as ideas and helpful tips, when it comes to planning a successful event. It was interesting…
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Social Media and Music
Every band and musician needs to have several foundations in place if they want to survive in the music industry. Talent, passion, and good publicity, to name a few. But how exactly does a band achieve that? For many bands starting out, many do not have the budget to hire a publicist, and some bands may not want…
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Blogging for Business: My Abroad Experience
In my experience in public relations, I’ve often had to write blog posts or content pieces for company websites. While living and studying in London, I had the chance to write for the website of the student housing facility where I lived, Nido King’s Cross. Below is my blog post that was featured on the website.…
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Brands the Won the Social Media Grammy
It seems that many brands are taking a note out of Oreo’s infamous Superbowl blackout tweet and are prepared to tweet should anything shocking happen during a big, televised event. If you are like me and are a live tweeter while watching award shows, this trend was evident during last night’s 56th annual Grammy Awards. It was…
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Instagram Tips
This semester, I had the pleasure of being in a Social Media for Public Relations class with Professor Marcia DiStaso. This class really gave me a greater insight into the world of social media, and how to utilize it in public relations. I highly recommend any Penn Staters to take this class! This past week, our…
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Exploring New Industries for a Public Relations Class: Pharmaceuticals
This semester for one of my final public relations courses, we were all assigned into groups and were given an industry to analyze for the entire semester. My group was given the task of monitoring the pharmaceutical industry, see how they handled pr, and also created a blog where we explored pharma pr even more.…
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Blogging for the Ad Council’s Blog and Becoming Syndicated
It’s definitely rewarding to see when your hard work is noticed by others, which makes you even more motivated to work harder toward your goals. As some of you may know, I have been interning at the Ad Council and blogging for their blog, AdLibbing. Recently, a blog written by another intern and myself was syndicated and featured on Expertclick.com!…
